KTU Opens Digital Content Mastery Short Course

By | October 10, 2023

KTU Opens Digital Content Mastery Short Course

KTU opens a Digital Content Mastery Short Course in collaboration with Bkay Photos and the ICT Directorate.

What is a Digital Content Mastery Short Course?

A digital content mastery short course is a type of educational program that teaches students the skills and knowledge they need to create, manage, and distribute digital content effectively. These courses typically cover a wide range of topics, including:

  • Digital content creation and editing
  • Digital content marketing
  • Digital content analytics
  • Social media marketing
  • Search engine optimization (SEO)
  • Email marketing
  • Content strategy

Why Choose KTU and Bkay Photos Digital Content Mastery Course

Choosing the KTU and Bkay Photos Digital Content Mastery Course can be a strategic decision for several reasons. Here are some sample reasons why individuals might opt for this course:

  1. Comprehensive Curriculum: The course provides a comprehensive curriculum in digital content creation, encompassing photography, videography, editing, and post-production, ensuring students acquire a diverse skill set.
  2. Industry-Relevant Skills: KTU and Bkay Photos have designed the course to align with industry trends and demands. Graduates are well-equipped with skills that are highly sought-after in the digital media and content creation fields.
  3. Experienced Instructors: The course is taught by experienced professionals in the digital content and media industry. Learning from experts can provide valuable insights and guidance.
  4. Hands-On Learning: Students have opportunities for practical, hands-on experience through projects, workshops, and real-world assignments. This practical approach helps them build a strong portfolio.
  5. Networking Opportunities: KTU often provides networking opportunities with industry professionals, allowing students to establish connections that can be beneficial for their future careers.
  6. State-of-the-Art Facilities: The university and Bkay Photos may offer access to modern facilities, equipment, and software tools necessary for digital content creation.
  7. Flexibility: Depending on the course structure, students may have the option to choose from different specialization tracks, allowing them to focus on areas of particular interest within digital content creation.
  8. Certification: Completing the course may lead to recognized certifications, which can enhance one’s resume and job prospects.
  9. Job Placement Assistance: Some institutions, including KTU, may offer job placement assistance or career services to help graduates find employment opportunities in the field.
  10. Entrepreneurial Opportunities: Acquiring digital content creation skills can equip individuals with confidence and knowledge to pursue entrepreneurial ventures, such as starting their own digital media production business.

Training Modules In Digital Content Mastery Course

Video Editing (Premiere pro and Davinci Resolve)

Script Writing and Content Optimization

Graphic Design and Social Media Content Creation


Writing For Web (SEO Essentials and Formatting)

Fees For Digital Content Mastery Course

Tuition fees for the Digital Content Mastery Short Course vary depending on the duration of the course and the mode of delivery. The DCMC is offered at KTU in collaboration with Bkay Photos for 2 months and in a face-to-face delivery mode. Thus, the fee for the course is GHS1,000.00.

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